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Make My Sh*t Work

“Make my sh*t work” came from a multi-brand restaurant group CEO

He wanted clarity,  and to know marketing was ‘being handled’.   Mostly, he wanted sales to start growing again.

He knew there were a Thousand Points he could pay attention to, he just wasn’t sure of the right ones and how to measure return.

For Restaurant Companies:

You’ve got more than enough data and not enough insights to increase sales.  You are only using a fraction of what’s available in tools you are paying for like Toast, OpenTable, MailChimp and others.   There are a Thousand Points you can be working on but don’t have those aligned to how guests make decisions. You are more ‘Wait for Market’ than ‘Go to Market’.  You want change.

We develop a modern customer acquisition and nurturing system for your restaurants.  That includes responsible budgets and tracking of the return for both consumer and corporate/group business.

Lean More
Lean More
Lean More

For Restaurant Technology Companies:

We help you gain a deep understanding of your customer base and your competitors via in-depth Customer and Prospect Studies.

Customers who churn rarely tell you why in a way that helps you make decisions.  Prospects won’t be transparent around how your solution compares to a competitor and who they really prefer.

It takes great skill to get below the surface to understand buyer behavior.  We conduct in-depth interviews with your current users and those of your competitors to uncover critical insights.

That information informs internal and external sales and marketing tools, discovery in the sales cycle, talk tracks, pricing, and product development cycles reducing things like CAC and churn.

Lean More
Lean More
Lean More

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